COCA-COLA
DÉPANNEAURS
THE COOLEST CONVENIENCE STORE OF COKE SWAG
We turned our community cornerstone icon into a fun travelling experience – creating a Dépanneur (french for convenience store) that modernized the brand's style and brought it to life through apparel, accessories and games teens could fall in love with.
It started with a bold and expressive reimagining of the Coca-Cola brand and interpreting it through hoodies, t-shirts, enamel pins that can be purchased with
coke bottle caps.
Agency: Mosaic
Awards:
